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Keyword gap Beta

Keyword gap analysis: the searches competitors win and you miss

Keyword gap analysis lists the searches your competitors show up for on Google where you do not, or where you are further down, with filters for volume, difficulty, intent and position.

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Illustration of the screen, without data.

Why it matters

From the problem to what SEOmise does

The problem

Competitors found for searches you never saw

A competitor takes the visitors for searches you did not know existed, or sits a few places above you on ones you track. Comparing their positions by hand is slow and never complete.

What Keyword gap does

Keyword gap analysis: the searches competitors win and you miss

  • Missing searches. Searches a competitor ranks for where you do not appear at all.
  • Searches where you are behind. You rank, but a competitor is at least a few places higher (the number is a setting).
  • Filters. Searches a month, difficulty, intent and position.

How it works

Four steps, start to finish

  1. Name your competitorsThe competitors in the project's Search settings.
  2. See where you are missing or behindMissing: a competitor is in Google's results and you are not. Behind: you are there, but a competitor is a few places higher.
  3. Narrow it downFilter by searches a month, difficulty, intent and position.
  4. Act on itTick searches to follow them, put them in a topic for Keyword clusters, or export the list.

Features

What you get with Keyword gap

Missing searches

Searches a competitor ranks for where you do not appear at all.

Searches where you are behind

You rank, but a competitor is at least a few places higher (the number is a setting).

Filters

Searches a month, difficulty, intent and position.

The backlink gap beside it

The Links tab opens the websites that link to your competitors and not to you.

Check competitors again

Fetches their searches again, using one of your plan's refreshes each time.

Competitor profiles

Click a competitor for its profile: every search it was found for in each market, its backlinks and how far it reaches, from local to nationwide.

Before and after

What changes with Keyword gap

Before: guessing what competitors rank for. After: with Keyword gap. Drag the handle, or use the arrow keys, to compare.

Guessing what competitors rank for

  • Their best searches unknown
  • Positions compared by hand
  • No list to work from

With Keyword gap

  • Every search where you are missing or behind
  • Filtered to the ones worth the effort
  • Followed or grouped in one click
BeforeAfter

Illustration of the difference, not a measured result.

What it needs

No surprises after you sign up

Turn a card over for the detail.

Competitors in Search settings

Competitors in Search settings

The websites to compare with.

Keyword gap is in beta

It is not on sale yet, so there are no prices for it. Leave your name and e-mail address and we will tell you as soon as you can use it.

Questions about it?

Ask Mise, our assistant, in the help centre, or book a call and we will tell you where Keyword gap stands and what you can use today.

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Questions

Keyword gap: common questions

Where do the figures come from?

From what SEOmise already stored: what your competitors were found to rank for, and the competitor positions in your own rank checks. Checking competitors again fetches their searches anew and uses one of your plan's refreshes.

What counts as "behind"?

You rank for the search, but a competitor is at least a few places higher: three unless SEOmise's settings say otherwise.

Can I use Keyword gap now?

Keyword gap is in beta: it is not on sale yet. Use Ask for early access and we will e-mail you as soon as it is ready for you. Other modules and the plans are on the pricing page.

Be among the first to try Keyword gap

Keyword gap is in beta. Ask for early access and we will e-mail you when it is ready for you; nothing is bought.

Ask for early access Book a demo Ask Mise

No ranking guarantees: just clear work, with the evidence.