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Influence Beta

An influencer marketing platform: find credible creators and run approved collaborations

An influencer marketing platform: plan a creator campaign in seven steps, find creators whose audience is where your customers are, see why each fits, and send outreach only with approval.

Illustration of the screen, without data.

Why it matters

From the problem to what SEOmise does

The problem

Influencer marketing runs on spreadsheets and guesses

Follower counts without dates, audiences in the wrong country, the same creator twice under two handles, e-mails sent before anyone agreed the offer, and posts that forget the #Ad label. Nobody can say later who decided what.

What Influence does

An influencer marketing platform: find credible creators and run approved collaborations

  • Audience where your customers are. Where the creator lives and where their audience is are kept apart, so an Irish brand sees the share of each audience in Ireland, with its sample size and date.
  • An explainable score. Every part of the score shows its raw value, the rule, the weight, the evidence and the confidence. Missing data shows "Not enough data", never a low score. Weights are yours to change per campaign.
  • One creator, many accounts. A creator is a person or business with several platform accounts. Possible duplicates are shown for review, never merged by themselves.

How it works

Four steps, start to finish

  1. Plan the campaignBrand and store, objective and audience segments, products and brief, region and creator size, budget, tracking and the disclosure rules, in a seven-step wizard.
  2. Find creatorsAdd creators by hand or from a CSV file, search your own creator library, or (once switched on) a licensed data provider, with the cost shown before a search runs.
  3. Check the fitEach creator gets a 0 to 100 fit score you can explain: audience geography, niche fit, engagement, commercial fit, brand safety and data freshness, each with its evidence and confidence.
  4. Approve and reach outShortlists, e-mails and money terms go to an approval inbox. E-mails leave only after a named person approved those exact words.

Features

What you get with Influence

Audience where your customers are

Where the creator lives and where their audience is are kept apart, so an Irish brand sees the share of each audience in Ireland, with its sample size and date.

An explainable score

Every part of the score shows its raw value, the rule, the weight, the evidence and the confidence. Missing data shows "Not enough data", never a low score. Weights are yours to change per campaign.

One creator, many accounts

A creator is a person or business with several platform accounts. Possible duplicates are shown for review, never merged by themselves.

Cost before every search

Provider credits, your credits and the campaign's cap are shown before a search runs; bigger searches wait for someone who approves spending.

An outreach board

From discovered to completed, with bounced, unsubscribed and do-not-contact kept apart. Approvals, sends, replies and bounces move cards by themselves.

Approved, one-to-one e-mail

Drafts from your brief (AI may help with the words, never with numbers, prices or addresses), approval per creator and per revision, an opt-out in every e-mail, hourly and daily caps.

Terms nobody accepts by accident

Fees and gifted product values in your currency, usage rights, exclusivity and deadlines. Changed money terms ask for approval again; an agreement needs an approver's sign-off.

The #Ad checklist

Every deliverable has the Irish disclosure checklist (CCPC and ASAI guidance) with proof, marked as reviewed (not a legal certification). Missing reviews raise an alert.

A timeline of every decision

Who changed a score, a shortlist, a budget, an approval or a contact's status, before and after, with the reason; exported as CSV.

A link and a code for every creator

A short link to a page of your own site or store, with the campaign's UTM parameters, and a unique discount code. Bots and link previews never count, repeat clicks count once, no cookie is set, and visitors who ask not to be tracked are counted, not identified.

Sales from your store, counted once

Shopify and WooCommerce send orders, cancellations and refunds by signed webhooks (Beta until switched on); any other store imports a CSV export, and no customer details are kept. An order counts by the last creator link within 7 days or the creator's code, reported apart and never twice; ROAS and contribution ROI show their numerator and denominator.

Privacy built in

Business contacts with their source, purpose and lawful basis, kept encrypted and deleted after a set time; opt-outs never forgotten; no personal traits used to choose creators.

What it needs

No surprises after you sign up

Turn a card over for the detail.

Your brand and products

Your brand and products

The brand, its store platform and the products and offer for the brief.

Creators' business contacts

Creators' business contacts

Business e-mail addresses with where each one came from (the creator's site, their profile, the creator themselves).

Your plan's allowances

Your plan's allowances

Plans include open campaigns and creators. Searches through a data provider and AI drafts are paid with credits; manual entry, CSV import and your own library are free.

Every platform

Whatever your site runs on

What Influence does on each kind of website, from SEOmise's site connectors to step-by-step guidance.

WordPress

WordPress and WooCommerce
Fully supported

Works the same whatever your website runs on: creators and campaigns live in SEOmise, nothing is installed on your site.

Laravel

Sites built on Laravel
Fully supported

Works the same: nothing to install on a Laravel site.

Any PHP site

Custom PHP, CodeIgniter, Symfony, Drupal, Joomla
Fully supported

Works the same for any PHP website.

Every other platform

Shopify, Wix, Squarespace, Webflow, static sites and the rest
Fully supported

Shopify and WooCommerce send orders by webhooks (Beta until switched on); Wix, Squarespace, BigCommerce, Magento and every other store import a CSV export of orders, with the steps shown for your platform.

About the site connectors

Influence is in beta

It is not on sale yet, so there are no prices for it. Leave your name and e-mail address and we will tell you as soon as you can use it.

Questions about it?

Ask Mise, our assistant, in the help centre, or book a call and we will tell you where Influence stands and what you can use today.

Questions

Influence: common questions

Where do the creators come from?

You add them by hand or from a CSV file, or find them again in your own creator library. A licensed data provider (Modash) is built in and switched off until SEOmise's agreement with it is in place; until then it shows the Beta badge. SEOmise does not scrape social networks.

Can it find small (micro and nano) creators?

Yes. Manual entry and CSV import cover any size, and the provider's normal filtered search includes small accounts. AI semantic search, which only covers larger accounts, is never the only way in.

How is the fit score worked out?

Audience geography 25 %, product and niche fit 25 %, engagement quality 20 %, commercial feasibility 15 %, content and brand safety 10 % and data freshness 5 % to start with; you change the weights per campaign. Each part shows its evidence, sample size, date and confidence, and the same data always gives the same score.

Does SEOmise send e-mails to creators by itself?

No. Every first e-mail and every e-mail with money terms needs a named approver, any edit asks again, and sending stays switched off until SEOmise's legal review of outreach is done. There are no bulk messages and no direct messages on social networks.

Does AI write the e-mails?

It can suggest the wording and explain why a creator may fit, from your brief and the creator's public description. It is never allowed to add numbers, prices, statistics or addresses; a draft that does is refused and not charged.

What about the #Ad rules in Ireland?

Each deliverable carries a checklist based on the CCPC and ASAI guidance: labelled as an ad up front, every part labelled, the platform's paid-partnership label, the gifted rule and proof. It records that a person reviewed it; it is not a legal certification.

Can I track sales from creators?

Yes. Each creator gets a link to your own site and a unique discount code. Orders come from your store (Shopify or WooCommerce webhooks, or a CSV export from any store) and are counted once: by the last creator link within 7 days or by the creator's code, reported apart. Return on spend shows the revenue and the spend it is made of. These figures show what happened alongside the campaign, not that it caused every sale.

Do creator links set cookies?

No. The link adds a reference to the address of your landing page, which your store keeps with the order. Bots are filtered, repeats count once, and a browser that asks not to be tracked is counted without a reference.

Is creators' data safe?

Contact details are encrypted, recorded with their source, purpose and lawful basis, and deleted 12 months after their last use (staff can change this). Opt-outs are kept as fingerprints so a creator who said no is never written to again. Only content themes are used to describe audiences, never personal traits.

Can I use Influence now?

Influence is in beta: it is not on sale yet. Use Ask for early access and we will e-mail you as soon as it is ready for you. Other modules and the plans are on the pricing page.

Be among the first to try Influence

Influence is in beta. Ask for early access and we will e-mail you when it is ready for you; nothing is bought.

No ranking guarantees: just clear work, with the evidence.